Advertisement on TV

電視廣告

A woman takes a stained clothing item to a smartly dressed man who then washes the stain away with miracle washing powder. The immediate response from the woman is that this brand of washing powder is indeed superior to all other brands. Such is one of the typical commercial ads that are repeatedly shown on TV every evening. Towards this, people hold different attitudes.

Those who maintain positive opinions believe that TV ads help to bring into public view a good deal of news, mostly commercial, which might otherwise have remained unknown. Those who hate TV ads say that most of the ads, especially their repetition, have reached the point of irritation and they are just a waste of time.

In my opinion, both views are lopsided. On the one hand, TV ads, in the form of artistic pictures, are presented in such a fantastic way and with such witty language that they not only seduce customers to buy their products, but also give people enjoyment. On the other hand, not all ads are trustworthy. A certain number of them are deceitful.

To sum up, ads seek to influence our decisions and tell us what to do usually with the aim behind them being to enrich some business. To resist this influence so as to make wise decisions, we must rely on our own judgement and ability to reason.

作文結(jié)構(gòu)分析：

·Introduction

* A typical example

* People's different attitudes

·Two views

* Argue for TV ads

* Argue against TV ads

·Analysis

* Both views lop-sided

* Reasons

·My view

* Our own judgment

* Our ability to reason

作文內(nèi)容分析：

本文是一篇議論文。在第一段引言部分中作者僅用兩個句子就勾畫出了一幅逼真的電視廣告, 后兩句則起到承上啟下的作用。第二段的兩句分別寫出了對電視廣告的兩種不同看法。第三段則是作者對這兩種看法的分析。在最后一段中作者表達(dá)了自己的意見。本文的特點(diǎn)是全文只用了11 個句子, 按“ 一個問題— — 兩種觀點(diǎn)— — 分析— — 我的意見”這一模式完成全文。學(xué)習(xí)本文時應(yīng)多注意從句的寫法以及一些結(jié)構(gòu)詞語。

單詞詞組：

a stained clothing item 一件有污漬的衣服

miracle washing powder 神奇的洗衣粉

superior to... 優(yōu)于……

commercial ads 商業(yè)廣告

maintain positive opinions 持贊成意見

bring into public view 帶給大家觀看

might otherwise have remained unknown 否則人們或許不會知道

repetition n. 重復(fù)

reach the point of irritation 到了使人惱怒的程度

lopsided a. 片面的

in the form of... 以……形式

fantastic a. 奇異的

witty language 巧妙而詼諧的語言

trustworthy a. 不值得信賴的

deceitful a. 欺騙的